In the face of increasing competitive activities across the various sectors, there is the need to continuously re- evaluate communication strategy roadmap to help the brands stand out in their respective categories
About ADLogic
We are a dedicated team of media experts.
Task:
In the face of increased competitive activities across the various sectors, there is the need
to come up with media strategy roadmap to help the brands stand out in their respective categories.
Solution:
Begins with the analysis of the various sectors to understand their unique differences and requirements
which include; category media activities analysis, Target audience profiling, Market Insight/analysis, media consumption and viewership pattern, stations ratings, GRP and Reach Objectives setting.
Result:
Increased awareness level, Sales/Marketshare growth, Value-adds/incentives were secured , Enhanced brand image, Longterm deals negotiation, cost savings, etc.
Services
Media Analysis
Media Analysis is one of our strong suites, you know??